The use of custom mall kiosks has become popular in today’s fast paced, self-service world. They are larger compared to ordinary kiosks and are generally a more permanent sales area.
What is a Custom Mall Kiosk?
A kiosk is a small retail outlet, generally located toward the center of a larger shopping area, such as a mall. It is fairly small enclosed area made up of counter height displays. Sales personnel are located in the center, and customers can approach them from across the counter. It is a fairly recent innovation in the retail market that is growing popular day by day. The industry term for smaller units is retail merchandising unit (RMU).They are located at prime locations and hence their visibility is high. It provides some of the best opportunities for start-up small businesses.
Kiosks Provide Easy Customer Access
Custom mall kiosks provide many benefits to companies that are planning to increase their revenue. It allows the company to reach out to more customers and also increase the revenue and sales. Locating kiosks in strategic places in a mall with catchy messages and offers can attract more customers and build a greater brand identity.
The Benefits of Mall Kiosks are Many
1. Low cost: Setting up of kiosks is less expensive compared to setting up a retail outlet. It requires minimum staff.
2. Improves customer buying experience. Custom mall kiosks are easily accessed by customers. They provide detailed information about the product and services offered by the company.
3. Flexible Hours of Operation: Working hours are flexible, and they remain open till late into the night, which makes it convenient for customers.
4. Maintenance cost is low: Kiosks require very little maintenance compared to a retail store that requires ongoing maintenance. If there is any system failure, a technical support system will be available for quick recovery. Because kiosks are located at the central part of the mall, chances of damage is reduced.
5. More advertising: They are located in prime locations that receive more foot traffic. As they have high visibility, the products and services offered in kiosks become well known to everyone. Many companies setup kiosks as it is an effective and inexpensive way of marketing their products and services.
If you are a small-scale business organization planning to set up kiosks, then visit GoToKiosk. We offer a wide variety of kiosks including outdoor touch screen, iPad kiosks, outdoor interactive, indoor kiosks, outdoor information, and even kiosks that receive bill payments. We provide innovative and custom kiosks designs suiting your budget. We provide you with hardware and software support for your custom mall kiosks and help you grow and achieve the goals set by the organization.
